khalifa ahmed
Marketing and sales
Profile summary
Security & Forensics student with professional experience in marketing, motor insurance operations, and student leadership. Currently serving as President of the Student Council representing over 3,000 students. Skilled in networking, Linux, Python, project coordination, and stakeholder management, with certifications in Project Management, Business Analysis, and Cisco Networking.
Career highlights
Integrated Campaign Execution: Developed and executed integrated marketing campaigns for motor and engineering insurance products, coordinating exhibitions and corporate events to drive brand visibility and customer acquisition.
Market Intelligence & Strategy: Prepared market research and competitor analysis reports to inform campaign strategy, supporting data-driven decision-making for business objectives and product positioning.
Cross-Functional Stakeholder Coordination: Coordinated cross-functional engagement efforts across student council initiatives, translating stakeholder feedback into actionable improvements and embedding strategic priorities into organizational planning.
Project Management Certification: Earned PMI Project Management certification, complementing hands-on experience managing execution timelines and resource allocation across concurrent marketing and organizational initiatives.
Key skills
Professional experience
Manages marketing and sales operations at Al Buhaira National Insurance, overseeing campaign development, promotional material design, and motor insurance product promotion. Drives customer engagement through brand awareness initiatives, market research, and cross-departmental collaboration while supporting talent attraction and employer branding efforts.
- Developed and executed integrated marketing campaigns promoting motor and engineering insurance products, coordinating exhibitions and corporate events to drive brand visibility and customer acquisition.
- Designed promotional collateral including brochures, flyers, and banners; prepared market research and competitor analysis reports to inform campaign strategy and business objectives.
- Promoted motor insurance products while building and maintaining customer relationships through direct engagement and support of brand awareness initiatives.
- Represented company at recruitment fairs and career events, contributing to talent attraction and employer branding activities.
- Completed specialized training in Motor Insurance and Engineering Insurance to deepen product knowledge and sales capability.
Defined student governance strategy at Higher Colleges of Technology, steering engagement and advocacy for 3,000+ students. Serves as primary liaison between student body and college management, architecting initiatives that shape campus life and institutional responsiveness.
- Coordinated cross-functional stakeholder engagement to identify and address student experience gaps, translating feedback into actionable campus improvements.
- Architected student-led project portfolio spanning events, advocacy campaigns, and engagement programs; managed execution timelines and resource allocation across multiple concurrent initiatives.
- Shaped strategic planning processes with college leadership, embedding student voice into institutional decision-making on policies affecting campus community.
Defined student engagement strategy at Higher Colleges of Technology, steering campus initiatives and institutional communication. Coordinated with student leadership to translate organizational priorities into programs and events that strengthened campus community participation.
- Organized student events and programs by collaborating with student leaders, building participation across campus initiatives.
- Represented student interests in communications with college administration, bridging student body concerns with institutional decision-making.
- Drove campus engagement activities that connected student priorities to college operations and strategic planning.
Defined cultural engagement strategy at Higher Colleges of Technology, steering student participation across inclusion, tolerance, and community initiatives. Manages event programming and awareness campaigns that strengthen organizational values and student involvement.
- Architected events and awareness campaigns that deepened student participation in cultural and community engagement activities.
- Shaped organizational culture by embedding values of inclusion and tolerance across club initiatives and member interactions.
- Coordinated cross-functional engagement efforts that expanded reach and participation in social responsibility programming.
Defined leadership and operational readiness standards within the Presidential Guard's Knights Brigade, steering a structured 16-month service program that integrated tactical training, emergency response protocols, and cross-functional military exercises. Developed core competencies in crisis management, team coordination, and disciplined execution under high-pressure conditions.
- Completed certified emergency response and first aid training, enabling rapid deployment in critical situations and field medical support.
- Earned Blue Belt in Jiu-Jitsu and participated in joint training exercises with U.S. Marine Corps, building advanced combat readiness and international operational interoperability.
- Executed certified diving operations training, expanding technical capability set for specialized maritime and amphibious mission requirements.
Education
Security and Forensics